Using Design to Support the Acculturation Process: The Reflective Pyramid Process Model of Cross-Cultural Dress Design

By Elisa Serrano, Josefa Gonzales, Chelsea Wilkinson and Genna Reeves.

Published by The International Journal of Designed Objects

Format Price
Article: Print $US10.00
Published Online: July 6, 2016 $US5.00

The prevalence of multiculturalism in today’s world has necessitated an understanding of how individuals undergo the acculturation process with regard to material culture, namely dress. It is important to consider how design can support the acculturation process because dress products informed by culture can provide support for acculturating individuals. The complex negotiation of cultural features can be navigated with the use of a design model. The authors used Lin’s Cultural Product Design Model and Mullet and Park’s Cross-Cultural Design Framework for Apparel Design as a foundation for the development of a new design model: The Reflective Pyramid Process (RPP) Model of Cross-Cultural Dress Design. The RPP Model is applied to the re-design of an Armenian-American wedding headdress in a case study. The case study results revealed that the RPP Model made improvements to existing cross-cultural product design models and contained limitations that could be resolved with further testing.

Keywords: Cross Cultural, Dress, Product Design, Model

The International Journal of Designed Objects, Volume 10, Issue 3, September, 2016, pp.31-52. Article: Print (Spiral Bound). Published Online: July 6, 2016 (Article: Electronic (PDF File; 1.218MB)).

Elisa Serrano

Graduate of Bachelor of Science Program in Apparel Design, School of Design and Human Environment, Oregon State University, Corvallis, Oregon, USA

Josefa Gonzales

Undergraduate Student, School of Design and Human Environment, Oregon State University, Corvallis, Oregon, USA

Chelsea Wilkinson

Graduate of Bachelor of Science Program in Apparel Merchandising, School of Design and Human Environment, Oregon State University, Corvallis, Oregon, USA

Dr. Genna Reeves

Assistant Professor, Department of Apparel, Textiles, and Interior Design, Kansas State University, Manhattan, Kansas, USA